Industry

Parking

Client

January 2023

RedStar Parking Mobile App

Type

Role

Duration

Teammates

Tools

Mobile Application

UX Designer

UX Designer

3 Months

3 Months

Wenxing Li

Wenxing Li

Adobe Suite, Figma, Miro, Zoom

Context

Finding parking has always been a problem in New York, Chicago, and Los Angeles. People spend way too much time looking for a place to park their vehicles, which causes unnecessary effects on their daily lives. The problem is more than just about no parking space available.

"How might we help drivers quick find an open parking spot with accurate information and low parking fee?"

Solution

We designed a mobile app that allows drivers to find a parking spot as well as benefiting the business end with an active pricing model. RedStar Parking lets customers reserve a parking spot on the app before they arrive at their destination. By doing this, we will install a camera-led light(CLD) patterned device on the ceiling of each parking spot in the parking garage, and they have two functions: Track real-time parking spot occupancy and Display three colors mode .

The image featured in the middle of the about us page
The image featured in the middle of the about us page
The image featured in the middle of the about us page
The image featured in the middle of the about us page

Project Timeline

01 Research and Scope

Through recent years of social development, more and more people are moving to big cities, and the urban population has been the highest in history; with this change, we have been suffering from finding parking spaces in urban areas. Finding parking has always been a problem in New York, Chicago, and Los Angeles. People spend way too much time looking for a place to park their vehicles, which causes unnecessary effects on their daily lives. The problem is more than just about no parking space available. Most of the parking garages are never fully occupied, and it is just that people don’t know how to locate those empty spaces.

User Interview

To better understand how drivers find driving spots and identify potential parking problems, we conducted user interviews with six drivers first before diving into solutions.

The image featured in the middle of the about us page
The image featured in the middle of the about us page
The image featured in the middle of the about us page
The image featured in the middle of the about us page

Research Analysis

02 Design Exploration

Through comprehensive research into the challenges faced by urban residents in locating available parking spaces, we have identified a critical user pain point: the inefficiency and frustration of finding parking in densely populated cities. To address this issue, we embarked on a design exploration that focuses on creating a user-friendly interface that simplifies the process of identifying and securing parking spots. The wireframes developed aim to streamline the user's journey from searching for available spaces to booking and navigating to them, with the intent of significantly reducing the time and stress associated with urban parking.

User Flow

The image featured in the middle of the about us page
The image featured in the middle of the about us page
The image featured in the middle of the about us page
The image featured in the middle of the about us page

Wireframes

The image featured in the middle of the about us page
The image featured in the middle of the about us page
The image featured in the middle of the about us page
The image featured in the middle of the about us page

03 Solution

In response to the clear need for a more efficient way to find and secure parking in urban environments, we have transformed our initial wireframes into high-fidelity designs that prioritize ease of use and intuitive navigation. Our solution integrates real-time data and a seamless booking system into a visually engaging and user-centered interface. This design approach not only addresses the frustrations and needs identified in our research but also enhances the overall parking experience by reducing the time spent searching for parking and alleviating the associated stress for drivers in cities like New York, Chicago, and Los Angeles.

In response to the clear need for a more efficient way to find and secure parking in urban environments, we have transformed our initial wireframes into high-fidelity designs that prioritize ease of use and intuitive navigation. Our solution integrates real-time data and a seamless booking system into a visually engaging and user-centered interface. This design approach not only addresses the frustrations and needs identified in our research but also enhances the overall parking experience by reducing the time spent searching for parking and alleviating the associated stress for drivers in cities like New York, Chicago, and Los Angeles.

01 - Onboarding

Understand and navigate the application

02 - Registration

Guide the users to register their own accounts

03 - Log in

Guide the users to log into their accounts

04 - Verification

Require to upload users' driver's licenses to verify

Onboarding Screen & Splash - Initially, we wanted to guide the users to browse the interface and successfully register their account to start.

01 - Map

The map shows nearby parking spots

02 - Site List

List a few options for users to select, along with the availability of the parking sites

03 - Available Spots

Users can select open spots, as well as check the hourly rate of that parking site

04 - Date & Time

Confirm on the Date&Time page to make sure the right parking spot registration

01 Reservation process - we wanted to provide a thorough experience for users to find and register the most suitable parking spot.


01 - Confirmation

After reviewing key information, users can click confirm button to successfully register the parking spot

02 - Payment

Proceed to the payment page with one click pay (quick access)

03 - Receipt

Generate a receipt with a bar code to show when the users get to the parking site as registration prove

04 - Navigation

Proceed to the map page for navigation purpose and drive to the parking spot

02 Reservation process - After reviewing the key information, users can register the parking spot wit one click quick pay and receive the recipe with the barcode to show at the parking site. This interface also allows users to switch back to the map page to navigate them to their parking site.

Prototypes

The image featured in the middle of the about us page
The image featured in the middle of the about us page
The image featured in the middle of the about us page
The image featured in the middle of the about us page
The image featured in the middle of the about us page
The image featured in the middle of the about us page

04 Monetization

Financial Prediction

RedStar Parking can not only improve the efficiency of people's travel but also achieve the reasonable allocation of parking resources. It is also an important part of urban development and has a good development prospect while improving parking revenue. With the adaptation of technology, it then can achieve digital management while saving staff and time consumption for both operators and consumers. Advertisement boxes and Google ads pop-ups will be the primary tools for publicity, as our slogan always says.

"Getting around with RedStar Parking!"